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Helpline no. 0129-4259000

Helpline no. 0129-4259000


MBA- Business Analytics in collaboration with ISDC

MBA Business Analytics in association with The Institute of Analytics (IoA)-MRUMBA in Business Analytics is a four-semester (Two Years) skill-oriented program specially designed to equip our students with future-oriented data handling and decision-making skills. This program caters to the specialized learning and training needs in the area of data management through new software to reach the strategic positions of any organization.

Manav Rachna University has also collaborated with IOA- The Institute of Analytics- The Global Body of Analytics, UK. The Institute of Analytics (IoA) is the Professional Body for Analytics and Data Science professionals in the UK and internationally. This collaboration will help our students to get global recognition and help them to access global job opportunities.

Duration 2 Years
Fees PA 328500/-
Eligibility Criteria Graduation/Post Graduation or have passed
the final examination conducted by the institute
of Chartered Accountants of India/Institute of Cost & Works Accountants of India/ Institute of
Company Secretaries of India/ any other course
which is Government recognized course with minimum 50% marks
Merit Preparation for Admission Merit preparation / short listing of candidates shall be on the basis of score in All India Entrance Tests (CAT/MAT/XAT/any other equivalent test) and GD/PI

The Combined Merit List shall be based upon the following weight ages: Marks in Class X-10% Marks in Class XII-10% Marks in Graduation-
10% Behavior Skill Test-10% Marks in Entrance Test 25% GD/Essay-10%
Personal interview – 20% Work Experience/ Extra
Curricular Activities – 5%

MBA-Business Analytics @ Manav Rachna University is specially designed to cater to the current and future industry requirements and focuses on conceptual as well as technical knowledge of multiple disciplines of analytics. Students will learn to apply analytical tools and techniques to solve contemporary business problems and take data-based insightful business decisions. The program is based on four core competencies in the areas of statistics, computer science, operational analysis (optimization), and management (business). During the course of study, students will get hands-on training on different analytical techniques which are useful in descriptive, predictive, and prescriptive analytics.

Program Educational Objectives

  • Students should be able to acquire the intellectual and behavioral competencies required for professional and personal success. The learning goals and objectives for the program are :
  • Critical Thinking and Decision Making – Students will develop critical thinking, analytical, and problem solving skills.
  • Communication Skills: Students will learn to communicate professionally and effectively
  • Core Business Knowledge – Students will develop functional business knowledge.
  • Global Perspective: Students will acquire global awareness and appreciation for diverse perspectives.
  • Ethical behavior and Social responsibility: Students will learn to recognize and analyze ethical problems, and take appropriate decisions
  • Teamwork and Leadership: Students will develop effective teamwork and leadership skills.

Program Outcomes (PO’s)

  • Domain Knowledge of Business Environment: Students shall apply knowledge of management theories, principles, practices & skills in emerging business environment.
  • Integrity, Ethic & professional Conduct: Students shall demonstrate ethical behaviour and professional integrity in their conduct to stive for truth, fairness, humility and honesty in professional life.
  • Critical Thinking & Problem Solving Ability:  Students shall apply critical thinking skills to design problem solving strategies across management areas and implement innovative solutions.
  • Analytical & Decision making ability: Students shall access business environment using techniques of data analytics and other decision support tools to analyse and evaluate possible alternatives to complex business situations.
  • Research Aptitude & Inquiry: Students shall exhibit research acumen and research aptitude to provide innovative solutions in the different areas of management for the benefit of industry, academia and society at large.
  • Multicultural Competence & Global Outlook: Students shall demonstrate competence in cross cultural environment, work in diverse groups in areas like  health care ,supply chain, operations, finance etc and emerge as responsible global citizens.
  • Leadership readiness & Behavioural Skills: Students shall demonstrate leadership skills and work effectively  with diverse teams through collaborative learning to deal with VUCA world.
  • Effective business communication & Social networking:  Students shall be able to engage effectively, develop interpersonal relationship through their ability to listen, read, write ,interact, influence & negotiate in complex business situations.
  • Social Networking Skills & emotional intelligence: Students shall be able to acquire social and emotional skills to work effectively with diverse groups in multicultural environment.
  • Creativity, Empathy & community Engagement: Students shall demonstrate ability to identify with other or understand others perspectives, innovate or perform tasks in a better manner for the well being of the society
  •  Environment & Sustainability: Students shall analyse the implications of managerial decisions in the context of environmental, social and corporate governance(ESG) in creating sustainable businesses
  •  Information /Digital literacy: Students shall demonstrate ability to access, evaluate and use  ICT in a variety of work situations and access relevant information sources for analysis of data.

Program Specific Outcomes (PSO’s)

PSO1: Employability & Entrepreneurship:  Students shall define their career aspirations and work towards achieving the same by engaging in developing appropriate skills, mindset and competencies in their chosen profession/ fields of learning ( corporate career, startup, family business, higher education etc)

PSO2: Specialised knowledge & skills:  Students will be able to demonstrate the acquisition of comprehensive & procedural knowledge for carrying out professional work/tasks in the specialised field and generate solutions in challenging environments.

Why MBA Business Analytics 

  • Analytics is the new buzzword for any business. The world is overflowing with data and anyone who can harness this data to benefit enterprises is highly sought after
  • There is a huge shortfall of trained analytics professionals in india and abroad
  • Competitive average salary higher than that of any IT domain
  • In a recent KPMG report on emerging trends in infrastructure, it was found that many firms are now using predictive analytics to anticipate maintenanceand operational issues before they become a larger problem.

Programme Highlights

  • The programme offers exposure to state-of-the-art data analysis/ visualization tools such as R, Python and Tableau; and also to Excel-based modelling
  • Hands-on Training on Analytics modules from IoA
  • Provides dual qualification: Students who enrol for this course get a degree from university plus an affiliate membership from IoA, UK
  • Provides blended learning from Industry and Professional Trainers from ISDC and IoA
  • Students get an affiliate membership from IoA, UK and a diploma certificate from ISDC from completion of 2 years of their post-graduation
  • Practitioner-oriented insights from industry experts will help you develop solutions to real-world problems using cutting-edge analytical techniques
  • The programme uses a Continuous Evaluation System that assesses the learners over convenient and regular intervals. Such a system provides timely and frequent feedback.
  • The education delivery methodology is a blend of classroom and experiential learning. Experiential learning consists of lab exercises, assignments, case studies, research projects, and work-integrated activities

Program Structure

Scheme & Syllabus

Career Opportunities

  • Financial/HR/ Operations/Service Data Analyst.
  • Marketing Analytics Manager.
  • Fraud Analyst.
  • Data Visualization Analyst.
  • Entrepreneur
  • Big Data Analytics
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